Friday, 30 July 2010

How to create a transparent button and add the clickTag variable?

This video will show you how to create a transparent button, insert it into your animation, and how to implement the action script to make your button clickable with the clickTag Variable

(Ad Ops Tool)

How to encode a FLV file?

This video will show you the basics about how to encode a FLV file using Adobe/Macromedia Flash Video Encoder.

http://www.adopstools.net/index.asp?section=howto&page=encode

(Ad ops tool)

Flash Ad Using clicktag Does Not Click Through

Summary:
When the clickTag tracking variable is passed into the movie it is placed on the Main timeline of the movie. However, many Flash files will have Movie Clips within the Main Movie file.

Because of this, in order for buttons or actions in any Movie Clip to use clickTag you must refer to the clickTag variable as "_level0.clicktag" or else it will not click through.

Discussion:
Putting _level0: in front of the variable clicktag ensures that the correct instance of clicktag will be used. Inside a Flash movie, there can be multiple variables that have the same name.

Flash has various methods of organizing content. One of these methods is the concept of levels. Think of Flash levels as levels of a multi-story building. Each level can have different things happening on it -- the ground floor could have a front desk or reception area, the upper floors some offices. If the floors and ceilings were made of glass, and you looked down on the building, the things on the upper levels would obscure the things on the lower levels. Similarly, each level in Flash can have a separate movie. The movies on the upper levels would block the movies on the lower levels.

Of course, with Flash, there is one movie that starts first. The first movie is loaded into level 0 (the ground floor). This movie is the SWF file in the object and embed tags in the sniffer or HTML code. All the click tracking information in DART is also loaded into level 0. For the duration of the ad, this information stays on level 0. To refer to the clicktag information on level 0, use _level0.clicktag.

Using clicktag by itself is similar to asking for someone's office and being told it is in the northeast corner. If you are on the correct floor to begin with, you can hopefully find the office without many problems. If you start on the wrong floor, you will end up at the wrong office. However, if you were told bottom floor, northeast corner, you could find the office even if you start off at the wrong floor.

Even though placing _level0: in front of clicktag is not always necessary, consistently using _level0.clicktag can help prevent future problems.

Note: For ads published to Flash version 4, you should use the "colon" syntax

_level0:clicktag

Flash 4 does not support the "dot" syntax used in Flash 5 and higher.

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